Max Kalehoff has gathered a collection of quotes for Albert Einstein he thinks would make great chapter titles for a book on marketing. You can read his commentary on them here: Online Spin: Blog Archive: Move Over, Seth Godin, Einstein’s Here.
Here are the quotes themselves:
“Imagination is more important than knowledge.”
“A perfection of means, and confusion of aims, seems to be our main problem.”
“Strive not to be a success, but rather to be of value.”
“Not everything that can be counted counts, and not everything that counts can be counted.”
“Any fool can make things bigger, more complex, and more violent. It takes a touch of genius — and a lot of courage — to move in the opposite direction.”
“If you can’t explain it simply, you don’t understand it well enough.”
“Anyone who has never made a mistake has never tried anything new.”
“I have no special talent. I am only passionately curious.”
“Whoever is careless with the truth in small matters cannot be trusted with important matters.”
“Most people say that is it is the intellect which makes a great scientist. They are wrong: it is character.”
Friday, January 25, 2008
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